Stüssy Spring ‘21 Collection

Following on from their recent bring back of the highly anticipated Stüssy x Nike Huarache, the International Tribe are back with their Spring ’21 collection, which launched on 1st March.

Stüssy style has evolved through collaborations with some of fashion’s heavyweights, including Comme des Garçons and Nike, and cemented its status as one of the most well-known streetwear brands around.

The founder of the company, Shaun Stüssy, reinforced the influence Stüssy has had over the years, being asked to collaborate with iconic fashion house Dior. No stranger to luxury fashion, this was the second year in a row that the two brands have come together, this time celebrating Chinese New Year with a themed capsule collection including hand-drawn graphics in that classic Stüssy hand-style.

Stüssy’s spring 2021 collection is awash with graphic t-shirts and a cut and sew line, including seasonal layering jackets and relaxed fitted trousers for the transition into warmer weather which still keeps that classic streetwear feel.

Stüssy clothing is iconic, timeless, and a mainstay within our collection due to its unfaltering quality and on-point look and feel.

The Stüssy Spring ‘21 Collection is out now.

Stüssy Spring ‘21 Collection

The History of Stüssy

The founder Shawn Stüssy customised surfboards on Laguna Beach, California in the early 1980’s. and as a side hustle, he screen-printed his graffiti-influenced signature onto t-shirts, hoodies, Shorts and caps which he sold at Laguna Beach to the surfers.

The clothing range’s chilled California lifestyle vibe proved popular and was adopted by both the skateboard and hip-hop subcultures which opened room for expansion. So with his friend Frank Sinatra Jr (no, not that one), Shawn set up small showrooms in California and beyond to New York.

In the 80’s the fashion brand resonated worldwide to Tokyo, Berlin, Los Angeles and London. The International Stüssy Tribe were brand ambassadors who pushed the brand into Streetwear folklore. While many consider the fashion label to be a skate brand, it was only adopted as one.

In 1996 Shawn Stüssy resigned as president and sold his shares to his partner Frank Sinatra, and his son David runs the company today.

Collaborations

Stüssy are famed for their fashion brand collabs, which are too numerous to list in full. They include Marvel, Nike 1017 Alyx 9SM (Matthew M. Williams), Loro Piana, A Tribe Called Quest, A Bathing Ape (BAPE), Been Trill, Carhartt WIP, Comme des Garçons, Converse, Dickies, Dior, Dr. Martens, Fragment Design, Futura, G-Shock, Sorayama, Kiko Kostadinov,  Levi’s, Mastermind Japan, Neighborhood, New Balance, No Vacancy Inn, Our Legacy, Parra, Rick Owens, Stussy Sophnet, Supreme, Takahiro Miyashita TheSoloist, Undefeated, Vans, Virgil Abloh, Moon Eyes, Birkenstock, Clarks, Lowe Alpine and Boris Tellegan (Delta).

Mastermind Japan x Stussy brand collab
Mastermind Japan x Stussy
How do you pronounce Stüssy?
How you say Stussy is stoo-see. It’s from the founder’s surname, likely Swiss in origin.
What does Stüssy logo mean?
The Stüssy script logo is based on the founder’s Shawn Stüssy’s signature that first appeared on the surfboards he shaped in 1980’s California. The S logo is also known the Cool S but not uniquely linked to the fashion brand.