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The Fast Fashion News team keep their finger on the pulse so you don’t have to. From the new streetwear brands on the market, to the popular clothing labels we all know and love. Our FFN team are out there investigating and interviewing to deliver right to your screen.
We aim to deliver high quality fashion inspiration, tips and editorials. With our eyes glued to social media of fashion bloggers and models, we are scouring the latest seasonal designer collections and the glamour on the red carpet and runways of fashion events across the world, all to report on the latest trends and materials, fabrics, and colourways to inspire your wardrobe.
We aim to be one of the trusted digital fashion magazines for information on fashion shows in Spring and Winter.
Meet the Fast Fashion News team
The Journalist
The FFN Editor
The Geek
The Stateside Reporter
The Fashionista
FastFashion News
Our team of passionate and experienced writers, fashion enthusiasts, experts, and industry insiders work tirelessly to bring our readers the most up-to-date news, trends, and developments in the realm of streetwear fashion.
We started up in 2017, back when UK Streetwear Brands were really making an impact. Fast Fashion then didn't have a negative connotation. It was about delivering product quickly to the market based on demand. Our brand reflected the quick route to market, but sustainable fashion and the environment are important to us too.
Fast fashion commonly refers to the rapid production and distribution of inexpensive, trendy clothing that is inspired by the latest fashion trends seen on runways, celebrity styles, and social media. It involves quickly bringing new designs from catwalks to stores to meet consumer demand for styles and trends that are popular and en vogue. This often prioritizes speed and low cost over sustainability, ethical production practices, and durability. This business model often leads to high turnover of clothing items, resulting in significant environmental and social impacts.
Within the fashion industry however, the term historically related to the short ordering of product based on fast lead times, with clothing brands designing and producing for the upcoming season rather than a year in advance. This enables the designers to be influenced by current trends for the upcoming season.
Fast fashion is controversial because it significantly contributes to environmental degradation, overconsumption, and unethical labour practices. The clothing industry, especially the fast fashion segment, prioritises speed and low cost, resulting in overproduction of garments and textiles with a short lifespan. This model encourages excessive consumption, with consumers buying more clothes and discarding them quickly, leading to massive waste. Globally, less than 1% of clothing is recycled into new garments. The production of cheap textiles often involves high greenhouse gas emissions, intensive water use, and pollution from dyes and chemicals, increasing the carbon footprint of each item. On the supply chain side, fast fashion often relies on factories with poor working conditions and low wages, raising serious ethical concerns. Many fashion brands have been accused of greenwashing, making misleading sustainability claims while continuing harmful practices. Meanwhile, innovation in circular fashion, sustainable materials, and transparency remains underdeveloped. Greater awareness is needed to shift both brands and consumers toward a more responsible fashion economy that protects both people and the planet.